Top 100 Amazon Best Seller
How to Apply Artificial Intelligence and Use Big Data to Grow Your Business Exponentially
By Author Asha Saxena
The AI Factor empowers business and technology leaders to harness artificial intelligence and data to scale growth, drive meaningful outcomes, and create lasting value. Learn how to apply AI strategically to transform your organization and thrive in the new digital economy.
“The AI Factor is a must-read for anyone looking to understand the impact of AI on business. Asha Saxena has a talent for breaking down complex concepts into easily understandable pieces, and her book is no exception. Whether you’re a CEO, a data scientist, or simply someone interested in the future of technology, this book offers valuable insights and practical strategies for leveraging AI to drive business success. I highly recommend it.”
Dara Meath
SVP, CTO of Build-A-Bear Workshop
“What Asha describes in this book is a well thought-out and experience-based approach to building an AI strategy wholly based on one’s business strategy. If you want to be one of the companies capturing part of the over $15 trillion of GDP, then I suggest taking the time to read—and more importantly implement— the concepts in this book.”
Seth Dobrin
PhD Former IBM Chief AI Officer
“The AI Factor’ is an excellent resource for anyone interested in learning about the transformative potential of AI. Asha Saxena’s deep expertise and practical guidance help demystify AI and make it accessible to non-technical professionals. The book is a great roadmap for organizations looking to build a data-driven culture and gain a competitive edge in their industry. I highly recommend it to anyone who wants to stay on the cutting edge of innovation and growth.”
Clifford, J. Schorer
Professor, Columbia Business School
The first step is to discover what type or stage of business you presently occupy based on your growth potential and willingness to innovate?
Defining your business’ structural organization and its readiness to pursue an AI and data strategy.
Finding a valuable business use case to apply AI in real applications and allocate resources to achieve measurable outcomes.
Covers the practical aspects of implementing the AI Factor, defining criteria for measuring the results, and scaling AI.
Asha Saxena is the Founder and CEO of Women Leaders in Data and AI (WLDA), an organization uniting senior executives to build a more equitable and impactful digital world.
She is a Board Advisor and Adjunct Professor at Columbia University, where she teaches Management Consulting, Entrepreneurship, and Big Data Analytics. Asha is also a former Entrepreneur-in-Residence at Columbia Business School, a published author, and a keynote speaker on leadership, AI, and innovation.
Where does your enterprise stand on the journey to becoming AI-Ready? The AIFactor Power Quadrant helps you identify strengths, gaps, and the fastest path to measurable AI value. Start your AI Readiness Assessment now!
The AI Factor gives you the tools, insights, and real-world frameworks to turn data and AI into measurable business growth. Whether you’re just starting or scaling your strategy, this book helps you take the next step with confidence.
